Visit Morocco – The radar of boho-cool celebrities for decades, and the luxury riad scene

Morocco has long been on the radar of boho-cool celebs, and the luxury riad culture is thriving more than ever—but you don’t have to be an A-lister to be treated like royalty. Increasing your budget brings up a world of possibilities, whether it’s a custom glamping tour of the Sahara or a sunrise hot air balloon flight over the Atlas Mountains.

So you want to visit the desert but don’t want to rough it? We understand. Nowadays, ‘glamping’ rather than ‘camping’ is the way to go in the Sahara, allowing visitors to experience the shifting sands of those rose-gold dunes without foregoing all-important creature comforts.

Overnight stays and multi-day tours can be arranged by specialists, and the travel takes about 12 hours from Marrakech and eight hours from Fes. The long trip is an adventure in and of itself, passing crumbling citadels, mud-built Berber communities, beautiful valleys, and palm groves.

When you arrive, you’ll find a nomad-style tent with a good bed and lots of blankets for the chilly nights, as well as a lovely bathroom with piping-hot water provided by solar paneling. Gourmet breakfasts with eggs and fresh fruit fuel days of hiking, sandboarding, and camel riding, followed by a fantastic home-cooked dinner as the sun sets and the Milky Way appears.

This 8-day itinerary includes a night of glamping in Marrakech, Essouaria, and the Sahara. Despite the fact that this is a true luxury trip, you need take the necessary for this type of terrain: outdoor clothing, a sunhat, sunscreen, and enough cash for tips. If you have more time, consider this two-week trip, which includes glamping as well as a hammam visit, winery tour, and hot air balloon ride.